THE ICONIC Packaging & Routing Guidelines

THE ICONIC Packaging Guidelines FAQ: Learn stacking rules, SKU/PO mixing, carton dimensions & weight limits, plus correct label placements for compliant shipping.

Can I stack pallets?

No – double stacking pallets is not permitted as per THE ICONIC guidelines.

Can you mix multiple SKUs per carton?

No. Each carton should contain one SKU unless one SKU cannot fill the carton. In that event, you must first add items of the same style in one colour (across all sizes), then repeat for the same style if there are multiple colours, and finally add other styles if necessary. The carton must be clearly segmented with dividers and labeled as a MIXED CARTON. Additionally, products of different categories or from multiple purchase orders must not be mixed.

Can you mix multiple SKUs per pallet?

Yes. While individual cartons should follow the one SKU per carton rule (or follow the mixed carton guidelines when one SKU doesn’t fill a carton), there is no restriction against having cartons with different SKUs on the same pallet as long as purchase orders are properly layered and labelled.

Can you mix POs in a single carton?

No, items from multiple Purchase Orders must not be packed in the same carton.

Can you mix POs in a single pallet?

Yes, you can mix POs on a single pallet if the order volume does not allow for a full pallet. However, THE ICONIC must approve multiple POs on one pallet, and cartons must be grouped and clearly labeled by PO.

What are the max dimensions and weights for cartons?

Cartons must not exceed a total weight of 20kg and they must be small enough to fit on an AU standard pallet.

What are the min dimensions and weights for cartons?

For Footwear, the guideline is 60cm x 35cm x 30cm; for Apparel & Accessories, 50cm x 30cm x 30cm; and for Beauty & Home, 20cm x 16cm x 16cm. Additionally, no carton should exceed 20kg and any carton over 12kg must display a HEAVY sticker.

Where do I place the label on a carton?

For cartons carrying an SSCC label, the label must be placed on the end of the carton. Specifically, when affixing the GS1-SSCC label, it should be positioned at carton level so that the label is 19 mm from the end of the barcode to the vertical edge of the carton and 32 mm from the bottom of the barcode to the base of the carton. Additionally, for shipments that are palletised and shrink‐wrapped, the manifest label (which includes details like ICONIC PO # and number of cartons) should be placed on the top right corner of the pallet. For mixed cartons, a MIXED CARTON label must be applied to the exterior of the carton, though detailed placement instructions beyond “on the exterior” are not provided.

Where do I place the label on a pallet?

Two label types apply: For SSCC carton labels, they must be applied on all cartons with precise placement (19 mm from the end of the barcode to the carton’s vertical edge and 32 mm from the bottom of the barcode to the carton’s base). For palletised shipments, a Manifest label (showing ICONIC PO and number of cartons) must be placed on the top right corner of the pallet.